Hi there! I'm Valeria but you can call me Val. I'm a Group Creative Director AD, highly conceptual and obsessed with craft. I always strive for big ideas that can stand out not only in the market, but in culture. I worked in LA as an Art Director at TBWA/Chiat/Day, as a Creative Executive at CAA and as a Creative Director at Observatory. In 2020 I moved to NY to join Joan Creative and BBH USA. I'm now a back in the sunny coast and work as a GCD at INNOCEAN. Before moving to the USA, I used to live and work in Milan, where I'm from.  I've been in the industry for more than 14 years working on a very wide range of categories including brands like Hyundai, Netflix, Google, AirBnb, Samsung, Heineken, and many more. Just wanna do excellent work and have fun in the process. Love coffee, tennis, making pizza and traveling with my wife and puppy Alfred.